Description : GUCCI Media Specialist, South Asia & Pacific. Company : Groupe Kering. Location : Singapore
Summary
If you are a Dream-maker, this is the place for you. Together, we’ll create the real fabric of Gucci. A community of people united by the same passion: breaking new ground in the fashion world and beyond.
The position we’re offering is for someone able to let others shine by expressing themselves. Not an ordinary role. You’ll have the opportunity to encourage your team towards success by promoting the philosophy and values of the brand.
Job Description
Key Accountabilities
Campaign Execution (30%)
- Coordinate with local media agencies on daily operations, adhering to accuracy in HQ templates and meeting launch timelines.
- Support Media Managers in executing campaigns end to end for 360 channels, including but not limited to Outdoor ads, Magazines, Newspapers, Digital Display, Video, Paid Social & SEM.
- Liaise with key stakeholders in the region & HQ to foster campaign executions discussion. Support in planning on localized content for tactical campaigns to drive engagement and performance.
- Curate, plan and align on creatives based on local market needs with internal key stakeholders. Circulate creative assets to relevant external parties for production, such as agency, publishers, landlords, media owners, etc, for all offline & online media executions.
- Liaise with Thailand local stakeholders & HQ to coordinate on LINE content development.
- Observe competitors’ activities in the region to look for new opportunities.
- Assist to track & analyze paid media performance & efficiency from both internal & external sources and drive data-driven insights from agencies.
- Compile monthly reports to be shared with internal stakeholders on time.
- Responsible for PR & PO raising process, ensuring agencies’ data entry and finance record are accurate and updated in time.
- Monitor local markets in PR raising process.
- Bachelor’s Degree for Advertising or Marketing required with at least 2 years of relevant working experience, prior from media agency or from retail preferred.
- A basic understanding and interest in paid advertising in various channels.
- Ability to work collaboratively as a team, but also a self-starter with strong commitment to learn and problem-solving.
- Able to work in fast-paced environment.
- Strong communication and interpersonal skills with can-do attitude.
- Approachable, open-minded, and innovative.
- (Talent Builder, People Enabler) Exceptional at coaching others and helping people across the organisation to realize their potential. Removes barriers and provides freedom to act
- (Considerate Thinker) Thinks in a connected way, understanding how own decisions impact others
- (Solution Developer) Generates insights from a wide-range of available internal and external trends and turns them into effective strategies and programs
- (Connection Builder) Work beyond hierarchy, to build bridges and brings people to work collaboratively. Communicates impactfully and adapts messaging in a way that it inspires others to act.
- (Agile Advocate) A flexible mindset, at ease with changes and new ways of working. Is energized by an environment that operates in ambiguous and volatile conditions
- (Accountable Achiever) Makes things happen with and through others and takes accountability for own actions
- (Continuous learner), is self-aware. Seeks feedback, stays curious
